Top 7 SEO Success Tips That Will Help Boost Your Google Page Ranking And Web Traffic

December 06, 2016

We all want our business website to rank on Google’s first page, in fact showing on top of the list. Getting a limelight on Google’s first page is something we all desire, well why not it not only helps in generating revenue, but overall boost brand awareness helping get your products/service notice globally. SEO tips for small business owners could prove to be the boon to get you desired Google Page Ranking.

Now the real question comes….how to get to that top ranking? You have done it all from getting a responsive website to adding fresh content but still not helping. Well, there are some technical aspects also that plays a significant role in getting you to the top – SEO – Search Engine Optimization.

image source:webbur.com

For your website to come up high on search engines like Google and Bing, you need to understand a little bit about the world of SEO. While many shy away from this topic, it’s actually not the scary monster many make it out to be.

With so many websites on the web today, there is no way to guarantee that your site will enhance your Google page ranking. However; there are plenty of simple things you can do to increase your site’s chances of ranking real well.

Top 7 SEO Successful tips which not only helps increase Google Page Ranking

Good web design is a popular design

Google loves responsive designs. Google has pointed out that responsive design when optimizing a website for smartphones, which is reason enough for SEO’s to jump on the bandwagon and follow this design approach.

The fact of the matter is Google favors responsive design because it makes their life easier. Prior to this design approach, maintaining optimal user experience meant additional website versions were necessary for the content to translate well on mobile devices and tablets.

Now, no matter what device a website is displayed on, responsive design automatically adjusts a page in a way that webmasters can retain their content on the same URL.

2. 30% of Google searches are via Mobile

The increasing amount of people searching on Google via mobile is a trend those working in SEO need to consider when planning an optimization strategy if they are hoping to stay ahead of the competition.

Optimizing a website for mobile with a responsive design approach is currently the best solution yet when it comes to enhancing your web traffic and Google page ranking.

Think with Google gives even more reason to take notice of the reason to have a mobile optimized site by stating that there is a 61% chance mobile users will leave for another website if it is not optimized for their device.

On top of that, users that have a positive experience on an optimized mobile website, will have a 67% increased chance of converting.

3. Reduce link building

For better Google page ranking, link building helps to increase a domains authority, illustrates its importance on the Internet. This ultimately helps to position a website higher on SERPs.

It is an important aspect to consider in SEO, which why having a responsive design is so favorable when optimizing for mobile compared to having a separate mobile version.

As everything links back to just one URL, both mobile and desktop versions have the same link profile when set in responsive design.

As mobile websites are relatively new, their back link profile might not be as strong as a responsive design website. So for Google page ranking purposes, this approach is an advantage against competitors which have a separate mobile website and have to create their domain authority from scratch.

4. Originality is the rule

When it comes to SEO, originality refers to duplicate content or the same text existing at two different URLs — something that you should always avoid. Republishing articles from other sites is not only a potential copyright infringement, but it also creates duplicate content, which can ruin your site’s search rankings.

5. How quick your website loads – Speed is important

A website’s load speed is a factor in search-engine rankings. The very same also affects the rates of converting visitors to customers. Amazon calculated that a one-second increase in page-load speed would cost a company millions when lost sales per year.

Other studies have shown 45% of website visitors abandon a site that takes longer than three seconds to load. Still, most business owners or webmasters fail to put enough effort into optimizing their site’s load speed.

6. Integrate it with Google analytics

Connect to the Google Analytics API and fetch user data, such as sessions or bounce rate and conversions, goals, transactions and revenue for landing pages against the crawl.

7. Connect your website with social channels

Did you know that your Facebook page has an impact on how you rank on Google? In fact, being present (and active) on any social media site, from Twitter and Instagram to Facebook and of course Google+ is essential part of boosting your Google page ranking.

When you create your website, make sure to include prominent icons for each of your social networks. These icons should be linking directly to your profile on each site. You also want to make it easy for your visitors to share the content on your site. As users share your content, traffic to your website will increase and, wouldn’t you know it, Google will take notice! Sites that generate a lot of social activity will come up more frequently in searches.

Apart from above mentioned there are several other SEO tips to boost your local business such as:

Adding text to your all images
Create title and description for every page
Choosing the right url
Adjust your website navigation as per SEO
Place keywords strategically
Find broken links and mend it
Grow natural links – do not buy them, earn them

Winding Up

If you feel like you have to wedge a keyword into a sentence, you’re approaching SEO with the wrong mind-set. Whereas keyword density was a popular concept five years ago, it’s irrelevant now. Instead, focus on creating content that your readers will find valuable.

If a sentence sounds unnatural because you’re trying to optimize it for search engines, change it. Search engines are cracking down harder than ever before on keyword stuffing. Hence; such tactics are likely to cause your Google page ranking to fall. Furthermore; annoying who tries to read your content, killing your credibility.

You don’t have to spend money on an SEO expert to dramatically improve your search visibility. Simple steps can achieve major SEO boosts. In the end, SEO is all about improving the usability and user experience of your website. Any change that makes your visitors happier is likely to make search engines happier. So using SEO Tips only make sense when you are implementing in a right way. It is about making your readers happy so that they keep coming back for more.