Top 5 Facts About Bulk Email Solutions and Bulk SMS Solutions In India

Developing countries like India are catching up technology fast and India happens to be one of the world’s fastest-growing smartphone market. This has created both opportunities and challenges for small businesses as they need to keep their prospects and customers informed and engaged with relevant business updates.

Whether it is a promotional offer to boost up sales, information about a new product or any change in the offerings, the need to deliver such information to customers on time is the only way to have an edge in this competitive business world. And when it comes to the major question of how to reach thousands of potential customers in a short period of time, bulk email and bulk SMS solutions is the most satisfying answers.

5 Facts Why Bulk Email Solutions Work

Email marketing is a powerful channel that lets you cost-effectively communicate with your prospects and existing customers in a timely and productive manner. Email marketing solutions offer multiple benefits such as lead generation, building brand awareness and recognition, gain loyal customers and generate sales.

Mass mailing is a highly cost-effective marketing tool. According to Direct Marketing Association, email marketing  with ROI of around 4,300%, more or less pays for itself. 

Email marketing can truly be your most rewarding marketing instrument. Here are the five facts that explain why –

• Email popularity and usage is on the rise, increasing from 3.9 billion accounts in 2013 and predicted to rise to 4.9 billion accounts by 2017. (www.radicati.com)
• 91% of consumers report checking email at least once a day. (exacttarget.com)
• Email marketing is 40 times more effective at acquiring new customers than Facebook and Twitter combined. (idc.com)
• 44% of email recipients made at least one purchase last year based on a promotional email. (exacttarget.com)
• 7 in 10 people say they made use of a coupon or discount from a marketing email in the prior week. (2012 blue kangaroo study)

5 Facts Why Bulk SMS Solutions Work

Apparently, India is a rapidly growing smartphone market thus making mobile advertising a smart way to promote products and services and share important business updates with customers. Among the various channels of mobile advertising, Bulk SMS solutions or instant message promoting is the fastest developing channel. Used to send instant messages in bulk, it can work wonders for driving sales leads, making new customers and maintaining healthy business relations with existing customers.

Listed here are the top five facts that explain why bulk SMS solutions are popular for delivering results –

• SMS marketing solutions were once thought of as a marketing platform for a younger audience, but that’s no longer the case. In fact, 81% of all mobile users take advantage of text communication. (business2community.com)
• 90 percent of text messages get read within 3 minutes of delivery. (ImpigeMobileStrategy.com, 2011)
• 76% of mobile users feel that they are more likely to read an SMS rather than an email and 70% strongly believe that an SMS is eye-catching, as it suggests a pretty good way for a brand or an enterprise to reach its audience and pass across its message. (m-stat.gr)
• Brands using bulk SMS solutions successfully reach 95 percent of smartphone and non-smartphone users. (Source: GoMoNews.com)
• 64% of mobile consumers subscribed to promo newsletters have made a purchase after receiving an SMS, which actually motivated them to take action. (m-stat.gr)

Taking Advantage of Bulk Email and SMS Solutions By Engaging Professional Solution Provider

The reasons to engage an expert bulk email and bulk SMS solutions provider are many. Email and SMS marketing companies India offer comprehensive services to small businesses based on the budget and requirements. However you should choose the best email marketing company and/ or SMS marketing company that offers professional solutions in a cost-effective manner. Several good email solutions and SMS solutions providers offer free trials. You can always take advantage of such free trails and learn for yourself how can a professional email and SMS marketing company lead you to better results.

Among numerous SMS marketing companies in India, KAPSYSTEM is a distinguished market player. A leading bulk SMS service providers company in India, KAPSYSTEM provides a range of customized solutions that enable entrepreneurs, businesses, non-profits, and not-for-profit organisations to communicate with their existing and potential clients in the most cost-effective way. They offer promotional bulk SMS services, transactional bulk SMS services, long code services, short code services, missed call alert, and voice call services.

The list of KAPSYSTEM’s clients encompasses established names like Capgemini, Wipro, Canara Bank, Pantaloons, Aditya Birla Group, Mahindra & Mahindra, DLF, Being Human, ESSAR, Zoomcar, Manipal University, Titan Company Ltd and Bharat Petroleum.

Some testimonials…

“We have been associated with KAPSYSTEM by subscribing to both their PROMOTIONAL and TRANSACTIONAL Services . We are extremely satisfied with their services and support from their team. We wish them all the best for the future.” – Raj Sharma (Senior Manager NOC & IT | Mukand Infotel (P) LTD)

“It has been an amazing experience, working with KAPSYSTEM, whenever we faced any issue or any query , your tech staff was there to help us. Lot of efforts were taken by your staff to give us amazing service quality. You guys are always ready to help, and never say no. That’s what we love bout you people. Keep up the good service!!!!” – Priyanka Agarwal (Business Development | Aditya Birla)

Some of the other trusted names are Netcore, Variform and Juvlon.

Among the best email service provider, Netcore was established in 1998 and has a strong base of 3500 enterprises including some of the marquee names like ICICI Bank, Future Group, Colgate, Tata Sky, IndusInd Bank, Hindustan Unilever, Geojit BNP Paribas.

Variform is a reliable name in the industry offering transactional SMS gateway & Bulk promotional SMS solutions for small and medium sized companies. An ISO 9001:2008 certified company Variform Solution completely understands the complexities and issues that clients face. It offers a host of services in domains such as Bulk SMS, Website Design and Branding Solution.

Juvlon email and SMS marketing services are being employed by numerous large as well as small businesses. Offering both the services, Juvlon has made a mark in the industry with its high level of professionalism and impeccable solutions. Juvlon’s client list has reputed names like Yes Bank, Reliance Retail, Tata AIG Life, HSBC Mutual Funds, Shoppers Stop, Benetton and HT Media.