Top 3 Reasons Why Text Messages Should be Used for Small Business

September 07, 2015

Top 3 Reasons Why Text Messages Should be Used for Small Business

Text messages as a tool for promotion has come a long way.Numerous conventional methods of marketing and adverting often go unfruitful. However, effective use of SMSs for small business can make you stand at a superior level to increase your clientele. Further, conventional advertising hits hard on your pocket, whereas text messages for marketing is cheap and less time consuming.

SMS marketing has the permission from the users as they have provided their number.  This is one  of the key reason why SMS marketing is effective for small businesses and  entrepreneur. Further using text messages for advertising will have a higher conversion rate as users have submitted their information due to their interest in your product or services.

Here, are the Top 3 reasons why text messages should be used for small business

1) Highly Appealing

Most of the cell phone user hardly wait till the time they do not open a text message received on their cell phone. Also, most of you will agree that text messages are read within few minutes of the receiving it. Further, users already have huge inflow of numerous mails in the inbox that lowers their interest to read it. Furthermore, most of the times, promotional mails go into the spam box. Moreover, most of the users do not check  inbox as frequently as their cell phones. This makes text messages highly effective for marketing and sending messages.

2) Quick and effective

SMSs are short and to the point. This increases the consumer’s probability to read the message and respond to it. Further, keeping a text messages short saves time and improves the overall efficiency. Hence, this is the key reason why short text should be use for promotional activities.

3) Affordable







Entrepreneurs specifically can profit by sending text messages for marketing in light of the fact that it is reasonable. Sending text messages is less expensive than setting a full commercial before a potential customer. Costs differ, however numerous stages permit your business to send every message for only a couple of pennies. In the mean time, bulk packages permit you to send hundreds or a large number of messages every month for a generally low, level rate.

How to effectively use text messages for promoting your business? Well, you can opt for short codes and long code services to send across your messages.

Short codes (also known as short numbers) are special telephone numbers, significantly shorter than full telephone numbers, that can be used to address SMS and MMS messages from certain service providers’ mobile phones or fixed phones. There are two types of short codes: dialing and messaging.

Long codes are generally less regulated than short codes and can be lower cost depending on message volume, but the absence of regulation can make them open to bad marketing practices such as unsolicited ‘spam’ messages.

It is extremely important to find an affordable SMS marketing services for properly communicating your message to the targeted individual.

Variforrm Solution offers  is a team of young, energetic and passionate people. Variforrm Solution takes its name from two words ‘Various’ and ‘Forms’.Variform Solution comprehend the multifaceted nature and multidimensional issues that our customers may confront, as it host a rich assorted qualities of thoughts and abilities can provide solutions to any complex issue.

Through their short code services, the company make it easy for customers to get the requested information quickly. Their smooth and fast services make your customers respond quick leading to desired call of action. This leads to your increased sales and thereby increases your profit.

The company’s long codes offer dedicated services to one company with rates of an SMS. Through long code services, company help the clients to respond to their customer in a cost effective manner in order to achieve multi-directional communication. Their swift and efficient services would ultimately increase the response rate, thus making them your sale zoomers.

September 07, 2015

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