5 Top Mobile App Tips To Help Your Business Get Noticed

February 27, 2017

5 Top Mobile App Tips To Help Your Business Get Noticed

Mobile Apps are here to stay!!! As more and more consumers are beginning to depend on their mobile devices, the need for a mobile presence is exploding. With 2016 being termed as t”Mobile Year”, startups and small businesses without a responsive design or mobile app planning for the future only continues to fall farther behind their competition.

While mobile responsive web designs  are popular solutions to this problem, however; custom mobile apps can offer more functionality and a unique, enhanced experience to your business’ customers. Even if you already have a mobile app, however, it’s unlikely to gain traction on its own. Like a piece of new content, your small business needs to market their mobile app to make sure people actually use it. 

The number of mobile apps available in the Apple App and Google Play stores is so huge, and growing so explosively, that more often than not most mobile apps get lost in the pile. In many ways, increasing mobile app visibility is much like developing a paid and organic search campaign, using data on how consumers interact with mobile apps to seek them out to maximize apps’ chances of getting noticed and downloaded.But there are a few key ways to help an app get to the top of the heap and discovered and downloaded by mobile users.

To get your mobile app notice, you have to compete and optimize it to get found.  Regardless of how great your mobile app is, without the key techniques your mobile app will not get into the hands of those who will benefit from it. That means it won’t help your business grow and profit.

#1. Know Your Target Audience

If you are yet to identify your audience, you are yet to hit the sales target. It’s simple – you know your audience, the audience knows you. Figure out which type of audience your mobile app will cater and accordingly design for them.

 

image courtesy:www.impactbnd.com

 

#2. Do Not Ignore The Power Of Keywords

Loading up on keywords in your app’s description can help raise your app to the top of app market search results. Use words that help “trigger” app store algorithms. Some ASO specialists even suggest picking your keywords based on the most-searched terms on Google Ad-Words.

Recent survey conveyed that about 85% are termed as “Zombie Mobile Apps” as they fail to get notice by the consumers.  These stats underlines the significance The report includes even more information on what makes consumers download apps and how apps can best be developed and marketed with visibility in mind.

 

Image result for benefits of seo keywords

image courtesy:Updatepedia.com

#3. Build An Online Presence For Your Mobile App

It is important to let people know that your business has an app. What could be the best way than taking help of engaging social media platforms. Maximize your mobile app presence on your website and other social media platforms as much as possible. Consider below tips that helps in enhancing your business mobile app

Image result for app launch

image courtesy:App Consultants
  • Optimized Landing Page: Get a dedicated a page of your front-end website for your mobile app. Include download links or QR codes that lead visitors straight to the app store listing. Emphasize the advantages like cost-savings and insider product info, in addition to simply listing the features. 
  • Blog Articles: Leading up to launch, post regular updates and sneak peeks on your company blog. Post-launch, continue to share the latest feature updates and user insights to capture the attention of new customers.
  • Banners: Clickable design website banners that conveys info and link through to actionable content, like the download link.

#4. Schedule Your Mobile App Launch Carefully

When a mobile app launch done correctly it can bring loads of downloads from your customers. Think and Put a date for your mobile app launch carefully advertising it as a “Official App Launch” to your customers and leads. Generate a social media buzz around it, offering promising attractive offers does a great deal of help in acknowledging your app.

Image result for app launch

image courtesy:Buzinga

Offer special deals to first come first users to download. Before you know it, you will have loads of customers with your mobile app in their hands.

#5. Lastly, Hear What Your Customers Has To Say

At the first stages of your mobile app release, listen closely to customer feedback. It helps to include a response form in your app and on your site. Regularly read over your mobile app store reviews and ask loyal customers for positive ones plus pay attention to common complaints.

Image result for app launch

image courtesy:Us Weekly

Keep these communication channels open in the long-run so you can continue revising and improving your app’s ratings, ultimately better serving your user base.

Popup Technologies believe that you care for your business. It is time to work with proficient developers and proactive thought designers recognized globally. The company take your unbaked mobile app ideas to the newer height and turn it into user-engaging products.

Popup Technologies is a  performance oriented and customer centric mobile app development company serving worldwide. Their strategies are easy and convenient but productive and systematic. Along with the qualitative mobile application development, you are equipped with the reliable post launch support.

The team helps you create such iPhone apps and android apps that tops the app store chart.

Image courtesy: Inc.com
February 27, 2017

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