How to Grow Your Business With Salesforce CRM

September 15, 2017

How to Grow Your Business With Salesforce CRM

To put it in simple terms Salesforce CRM allows small businesses to manage their relationships with their customers and also keep their information safe for future reference. When your employees have full access to their target customer’s valuable data like contact information, account details, leads all at one location it is easier for them to decipher information related to prospects and their interests.


In case of a small business having this information is critical as they have only a few people to manage all the work. As per the findings of the state of the Salesforce report 61% of the service organizations are slowly increasing their investments in implementing actionable analytics within Salesforce. If you are still confused about whether to implement Salesforce CRM here are some quick takeaways why you should do it.

Customer Data

Among the many benefits of Salesforce CRM is the quality of Customer data that you receive. Using CRM, you can easily get access to vital information of each lead which becomes necessary for you to be able to establish a positive bond with them. You have an option to organize all customers’ data at one place where it can be comfortably accessed by all the individuals of the company. Online CRM software uses virtual servers to provide you information anywhere irrespective of your location thus opening new avenues of growth for a small business.


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Use Salesforce CRM for time management

As per the CSO insights sales optimization survey, sales people can generate 47.8% of the leads they are pursuing but this process takes up 21.7% of their otherwise busy week. The sales team of any business has a handful of activities to accomplish for smoother processing of its tasks. Since all information is so readily available to you, it can be used to conveniently manage all your schedules without worrying about missing out on any crucial task. Use the following tips to be able to manage your schedule better through Salesforce CRM.

  • If you have a far off destination to cover use this opportunity to link up with customers who may also be available in the vicinity. That ways even if your first call does not convert you may land up with other positive responses. Use mapping tools on CRM software services to view the positions of your customer’s on your phone.
  • There would be days when you are sure nothing will materialize. Use that time to complete tasks on the software which are cumbersome and would otherwise take up a lot of your productive time.
  • The sales CRM software that you are working provides you complex methods to be able to work out ways to be in the know-how about the customer’s activities. Be in touch with your support team to find out methods in which the customer queries can be answered.


Easy Accessibility Using Cloud CRM

IDC in its survey predicts that spending on cloud computing worldwide is going to rise from $67 billion in 2015 to approximately $162 billion in the year 2020. Cloud based CRM software Salesforce is readily available wherever there is internet access. With work schedules getting hectic this accessibility helps the sales people to be at the top of the game irrespective of the location or time.

With the rise in mobile usage, Salesforce comes through a Salesforce CRM application which lets the employees stay in touch with their leads and managers at all times. There is no hassle of backing up the data on expensive physical servers and this also reduces the cost that a business has to pay for using CRM software for small businesses. Apart from that the team can conveniently interact with their clients and keep the manager also updated in the same. Apparently, this is the win win situation which each small business needs to achieve its growth plans.


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Planning Your Accounts

With the provision of keeping all account information at one place, it becomes easy for your sales reps to keep track of how each account is progressing. The team gets an idea of how each client needs to be targeted and what is to be done to ensure that the deal gets cracked. For the sales people who are unable to sort there to-do lists Salesforce CRM app helps in organizing the pending tasks at hand.

In the present Salesforce CRM model, you also get the option to set reminders which can keep you updated on how and when your follow ups need to be done.  For businesses that are in the service industry and provide different packages to different clients, you get an idea of how much time you are spending on each one of them. If in case there is any group which is at a lower package and is getting more attention than required then you can change your settings accordingly.

Inter Team Collaboration

Salesforce CRM demo comes with a “Chatter” feature which lets multiple employees discuss their targets, goals and client related information at one place itself. If any account needs more attention than you can add more team members easily to the group. Your team gets the option to prioritize and schedule its tasks in one place. This gives the team the push required to finalize leads and hence increasing the sales received. So while the other features keep each team member focussed in their work Chatter allows them to be focussed on their specific tasks for a day. Needless to say, this is very helpful in increasing the productivity which converts into better results every day.

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To thrive and grow your just starting business it is important that you pay adequate attention to your customer relationship management. If you can manage these relationships well, there is no manner in which you can be stopped from reaching the pinnacle of success. Irrespective of which industry you belong to Salesforce CRM for all is becoming the paving stone to move ahead in balancing their sales tasks.

However, some Salesforce CRM features are difficult to understand and grasp. In that case, you can contact a reputed online crm software provider in India as he will be able to guide you how to go about using the CRM software India to the best of your abilities. Salesforce CRM India has become an established field, and if you implement it in your business, there is no looking back for you in terms of achieving the sales targets.









September 15, 2017

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